Why you can't do without good real estate photos

In view of the high demand, many people believe that their property property will sell quickly even with poor photos. Poor photos often lead to unnecessary viewings during which prospective buyers say say: "This is not what I had in mind." And the price of the property property if the positive impression from the photos is confirmed on site. confirmed by the photos on site. Rule of thumb: The better the photos, the easier it is for prospective buyers to decide whether your property is property is suitable for them.

The overall impression counts! We know it from the advertising and food industry: less is often more. Photos of properties look better better if they make a "tidy" impression. If rooms are cluttered, it disturbs the imagination of the prospective buyer and makes it and find it difficult to see their future home. Experts advise: If you take photos of furnished rooms or the garden and courtyard, these should be these should be "depersonalised". In other words, private objects such as such as clothes, toothbrushes, lawnmowers or the like, should not be seen in the picture. be visible in the picture. Test photos are recommended in order to discover such disturbing disturbing little things.

Bright rooms are just as important for convincing property photos. Drawn curtains or blinds and backlighting darken rooms and exterior views of a property. exterior views of a property. Bright rooms are more inviting. However, if However, if the blazing sun shines into the room, photos will be overexposed. That's why it makes sense to choose the exact time when the ideal light prevails. In such cases, however, curtains or blinds can also be used to can also be used to provide optimum light. With a camera, the amount of light can be regulated via the aperture and shutter speed. can be regulated.

A good photo of your property also depends on the perspective perspective. If it is chosen incorrectly, the house or rooms can appear distorted or proportions may appear incorrect. If a room appears smaller than it actually than it actually is, potential buyers can be put off. Here the lens also plays a role. If you want to get as much space as possible possible in the photo, wide-angle lenses make sense. However a wide-angle lens can also make rooms appear too large. This can lead to unnecessary viewings where potential buyers realise that realise that your property is too small after all. It is also important to make sure that no lines fall. Because this leads to distortion of the room. To obtain straight lines, for example at the corners of walls, doors or windows, the camera should be kept straight, doors or windows, for example, the camera should be held straight. should be held straight. We recommend taking the photo from a height of around one metre. from a height of about one metre.

If small details in the photo are still not right at the end, they can be easily reworked. If lines are not vertical, you can adjust, rectify and straighten the image section. The brightness and contrast of photos that are too dark can also be slightly contrast can be increased slightly. But be careful not to overdo it with the don't overdo the enhancement. If prospective customers see that the photo is too heavily edited, they may become sceptical.

You can find out how to spice up your property with home staging in one of our following issues.

Don't you have time for this kind of effort? Or do you have questions about how to take perfect property photos? Get in touch with us! We'll take care of it for you.

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Joe Hegglin

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