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Opinion on property prices on the Zug market
The Zug property market is hot. Winter 23/24: Many estate agents are scenting big and fast money here. The temptation is not insignificant for estate agents under pressure to make acquisitions to offer exaggerated sales prices (i.e. hedonic market value with an incomprehensible [...]
Floating Homes - The "new" living on the water
Almost thirty years ago, it was mainly people with an individual lifestyle who were interested in houseboats. Due to diminishing living space in the cities and rising property prices - increasingly also in the countryside - the [...]
Marketing campaign autumn 2025
In the months of September-November 2025, we are launching a large-scale marketing campaign in our market areas of Zug, Lucerne, Freiamt and Säuliamt.
We place almost 100,000 valuation vouchers as inserts in the following newspapers: ZugerWoche (Canton Zug) Affolter Anzeiger (Säuliamt) PromoPost (Lucerne) In addition, we place the same motif with the snowman on various billboards in Zug, Affoltern and Lucerne. [...]
